Virgin Media is providing customers with complimentary access to a selection of premium TV channels just in time for the summer holidays. This special offer, featuring 14 South Asian channels such as Sony MAX HD, Zee TV HD, and Utsav Gold HD, is now live and will be available until August 17. Viewers can enjoy a variety of shows, entertainment programs, and movies, including popular titles like “Pushpa: The Rule Part 2,” which was the highest-grossing film in India in 2024.
The lineup includes cricket coverage from the World Championship of Legends and a range of entertainment channels offering diverse genres such as drama, comedy, and lifestyle content, including hit TV series like “Anupama.”
These TV channels are part of Virgin Media’s Asian Mela bundle, typically priced at £12 per month. David Bouchier, Chief TV & Entertainment Officer at Virgin Media O2, expressed excitement about celebrating South Asian Heritage Month by giving customers access to top-notch South Asian entertainment at no extra cost. The 14 premium Asian Mela channels aim to provide entertainment for families and friends to celebrate the rich heritage of South Asia together.
The freebie includes channels like Utsav Gold HD, Utsav Bharat, Utsav Plus HD, Sony TV HD, Sony MAX HD, Sony MAX 2, Zee TV HD, Zee Cinema HD, Zee Punjabi HD, B4U Movies, Colors Gujarati, Colors HD, Colors Rishtey, and Colors Cineplex.